Fashion Film

model @guggakara
music @fannaringifjolnis
clothing @66north

With this project, I explored the connection between fashion, dance and film and how it can demonstrate sustainability in fashion. Following the brand’s voice as well as contributing my own artistic vision to this project, my aim was to create a concept following each of those aspects. My vision was to explore and emphasise the brand’s circulation aspect with my models and camera motion, by using circular movements. With that, I created a new way of looking at an outdoor fashion brand in beautiful scenery while focusing on the brand’s values.